Jack Bosworth: Award-winning business at the age of 17 |
Jack, 17, developed the idea of promoting the pig industry after it had proved to be very successful for his father. Spains Hall Farm, just outside of Ongar, is home to thousands of pigs under the watchful eye of Stuart Bosworth, Farmer's Weekly Pig Farmer of the Year 2011.
Following on from Stuart's success, Jack created a Facebook and Twitter page for the farm in order to raise awareness. After just a week, national suppliers did not hesitate to get in touch to find out more about Spains Hall. In order for information to spread even further, Jack went on to create a website where all those interested could be forwarded to.
After realising the full potential of the social networking world, Jack began his 'Hog in the Limelight' business, offering the production of farming promotion videos for supermarket and trader pitches, website management and the overall support and promotion of farms up and down the country.
At the British Pig and Poultry Fair where Jack was one of three nominees in his category, it was his business pitch that secured his award and a £1000 prize. Presenter of the award, Nigel Lee, was exciting to see the enthusiasm of such a young individual.
“The judges liked that not only were the videos aiming to counter negative publicity but also promoted farmers generally in terms of quality and the Red Tractor standard."
"We hope he will succeed."
Jack Bosworth (right): collecting his award |
Jack has a lot of confidence in the business and trusts the years of experience he has developed from working on his father's farm.
"As a farmer's son, I know farming. I am confident my business will help to get the farming industry the good publicity it deserves as well as trying to create more demand for assured produce, which could then save many of the farmers that would have been going out of business otherwise."
Jack is a keen supporter of the British Red Tractor, which seeks to 'maintain, develop and promote standards throughout the whole food industry'. Their logo is commonly found on many supermarket products which seek for the same goal.
Jack is passionate about the industry that he has grown up into and it stands solid that he will continue to develop the family business and even further into the modern world of technology.
As he begins a Business Management degree at the Harper Adams University College in September, Jack shall continue to run Hog in the Limelight, hoping to establish even more experience to improve the business in the coming years.